Jamel Williams
Overhead view of place settings with blue-patterned plates, olive napkins, candles, and green stemware.
Brand & ExpressionPhotographPlace settings with candles and green stemware, seen from above.

Dinner experience

Connect the scales

A Place at the Table

Participation gives the gathering its form.

In brief

A Place at the Table connects the design of a dinner with the actions of its guests. Carrying a chair, sharing dishes and gathering around a cake make participation part of the experience.

Role
Design Director, Rapt Studio
Disciplines
Experience design, Concept
Status
Completed
  • Culture & Strategy
  • Brand & Expression

The direction in practice

The table as a shared experience

One long table provides the shared setting. Candles, colored glassware, patterned plates and small flower arrangements give it a consistent character while leaving the evening to unfold through the people around it.

Gallery

The work

A white cake decorated with orange flowers on a table, with several hands around it.
Culture & StrategyPhotographA celebration cake at the table, with hands reaching in.
A white cake with strawberries and a candle, a knife held above it, among glasses and bottles.
Culture & StrategyPhotographThe cake, with a candle and a knife.
Close view of candles in glass holders, green stemware, a clear bottle, and a folded place card.
Brand & ExpressionPhotographCandles, green glassware, and a bottle on the table.
A table with a tall candle, a green wine bottle, a small flower vase, and a blue-patterned plate.
Brand & ExpressionPhotographA candlelit place setting with a tall candle and wine.
Guests seated close at a table, one person turned toward a shared dish of flatbread.
Culture & StrategyPhotographGuests at the table sharing a dish.
Two people crossing a bright room, one carrying a pale wooden chair.
Culture & StrategyPhotographA guest carrying a chair to the table.
A very long table in a bright room with guests seated on both sides and candles along its length.
Culture & StrategyPhotographThe long table lined with guests.
Used plates with greens, candles, and white carnations on a table, and guests laughing in the background.
Brand & ExpressionPhotographPlates after the meal, with candles and flowers.
A long table lit by candles in a dim room with a large window at the far end.
Culture & StrategyPhotographThe long table at night.

Contribution and status

What was delivered

My contribution

Design Director, Rapt Studio. Led the design with the Rapt Studio team.

Result and status

Dinner experience, documented during the event.

Project information

At a glance

Years
2024
Status
Completed
Role
Design Director, Rapt Studio
Scope
Dinner concept and experience design.
Practice
Rapt Studio
Lenses
  • Culture & Strategy
  • Brand & Expression

Credits

Originating practice
Rapt Studio
Personal involvement
Led the design with the Rapt Studio team.